Education
Pricing and packaging for wedding photography services can be difficult for photographers, especially those who are new to the industry. You want to make sure that you are not only covering your costs and making a profit, but that you...
Continue reading
Your brand is your wedding photography company's overall image and reputation. It encompasses everything from your logo and website to how you interact with customers. A strong brand distinguishes you in a crowded market and attracts the right customers. Here...
Continue reading
Understanding your target demographic is crucial if you're a wedding photographer. The demographic most likely to hire you for their wedding photography needs is known as your target market. You may better focus your marketing efforts and attract the correct customers by defining your target market.
Continue reading
All you need are a few good ones and that's it. The problem with buying multiple Preset packs hoping they will finally look perfect is that Presets will always look different depending on the light, whitebalance and most important: The...
Continue reading
When we started to take photo editing seriously we wanted to do everything right. Soon we noticed that getting accurate colors depends on way more than just finding the right presets. We endlessly searched for how to set up our...
Continue reading